mello yello + nhra


Getting a proper start on social media can be tricky for those unfamiliar with technology & how social networks interconnect. This co-op guide was developed to help NHRA social media newbs from account set up to posting content like an influencer.

Client: Ames Scullin O’Hare Advertising for Mello Yello/NHRA

Additional Credits: Creative Direction: Ryan Mikesell, Copywriter: Michael Bourne, Designer: Brad Baker

This co-operative mailer arrived in the mail boxes of Mello Yello + NHRA enthusiasts. A brief introduction informs the recipient of what to expect as they thumb through the five simple steps. Limited run of 300 kits.